Rock Perks: A Day in the Life | Rockford Construction

Rock Perks: A Day in the Life

By Madison Colantone, Rockford Property Management Resident

Living at Fulton Place in downtown Grand Rapids has its perks … literal perks. At every Rockford Property Management community, residents are connected to local businesses through the Rock Perks program. From restaurants to hotels, yoga studios and beyond, there’s a discount available for nearly any need.

As a Community Ambassador for Rockford, I create monthly posts highlighting my favorite things about living at Fulton Place. With each post, I incorporate the #RCommunity hashtag, but had never given much thought to the meaning behind it. Now, reflecting on my experiences interacting with local business throughout the area, I’ve come to better appreciate not only the hashtag, but what Rockford is doing for us residents and the wider community.

Here’s what one day in the life of a Rockford resident and Rock Perks cardholder could look like.

Shift Coffee + Culture

Imagine waking up every morning to coffee directly outside your front door. Sound like you’re still dreaming? Nope! Fulton Place is connected to Shift Coffee + Culture, a unique coffee shop just steps away from my apartment. Luckily, I got to experience their grand opening and have seen their business flourish since then. Shift offers delicious drinks and food from local bakeries, all while supporting minority-owned businesses!

Current discount: 10% off

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Rock Perks - Grand Rapids, Michigan - Apartment Living

Shift Coffee + Culture features delicious drinks and food from local bakeries.

Morning Belle

What’s after coffee? You guessed it, breakfast! One of my favorite breakfast spots in Grand Rapids is just 3 minutes away from my apartment: Morning Belle. Morning Belle offers the perfect kick-start to my day with fresh, made-to-order meals and a trendy aesthetic. (P.S. Order the cinnamon roll, you can thank me later!)

Current discount: 10% off (Food only. Valid at all Morning Belle locations. Not valid with other discounts.)

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Rock Perks - Grand Rapids, Michigan - Apartment Living

Trendy aesthetic + made-to-order meals = Morning Belle

Bridge Street Market

Time to run errands and get my grocery shopping done! The best place to do it is once again just minutes away from my apartment – Bridge Street Market! This establishment screams community, supporting and promoting local, Michigan-made products.

Current discount: $5 off $50+ purchase

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Rock Perks - Grand Rapids, Michigan - Apartment Living

Bridge Street Market offers a large selection of locally produced items on Grand Rapids' West Side.

Condado Tacos

Alright, alright. I think we’ve worked up an appetite! One Rock Perks discount I make sure to enjoy is at Condado Tacos. You have to check out their mouthwatering taco recipes and hip artwork. Plus, you can never go wrong with their signature margaritas!

Current discount: Free half-size order of chips and dip with purchase

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Rock Perks - Grand Rapids, Michigan - Apartment Living

At Condado, you can't go wrong with combining tasty tacos with a margarita.

The Aroma Labs

Let’s end our adventure with an incredible interactive experience at The Aroma Labs. This is an excellent place for groups – friends, family or co-workers – to hang out and create a signature scent. During the experience, you smell various scents and combine your favorites into your own custom fragrance. From here, the scent can be transformed into perfume, lotion, car freshener and more.

Current discount: Free gift with purchase

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Rock Perks - Grand Rapids, Michigan - Apartment Living

Forgo the pre-made stuff ... craft your own fragrance at The Aroma Labs in downtown Grand Rapids!

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Check out a full list of Rock Perks partners or learn more about the program.
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