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Case Study
Case Study
Case Study


Entrepreneurs bring urban shopping options through Rockford's retail incubator.

Rockford created a retail incubator in order to repurpose a vacant storefront and attract new retailers downtown. The retail incubator is modeled after several successful incubators, found in Ann Arbor, Minneapolis, and Portland, that offer a unique blend of experienced and start-up retailers and provide an extensive programming schedule to draw consumers to the designated area in addition to shopping.


Ann Zimmer

Project Executive of Hospitality